Alternatives

Pipedrive alternatives for small sales teams

Pipedrive has no free plan, and its Lite plan leaves out email sync, automations and sequences, so most teams really pay $39 per seat for Growth. Here is when HubSpot, Zoho CRM, Freshsales, Close or monday CRM solves your problem better, what each costs for 3 to 10 users, and when staying put is the smarter move.

Why teams leave Pipedrive

Pipedrive is a strong pipeline tool, so teams rarely leave over the deal board itself. They leave when a plan rule or an add-on bill collides with how the team actually works:

  • There is no free plan. After the 14-day trial every seat is paid, and Pipedrive charges per seat whether or not it is assigned to anyone.
  • Lite is a pipeline, not a sales system. At $14 per seat it has no two-way email sync, no automations, no sequences and no email templates or tracking. The real entry price for most teams is Growth at $39.
  • Growth has tight caps. It allows 5 sequences and 50 automations per company, default dashboards only and no custom permission sets. Lifting those means Premium at $59.
  • Add-ons stack up. On Lite and Growth, LeadBooster (web forms, chatbot, live chat) starts at €32.50, Smart Docs (proposals, e-signatures) at €32.50 and Projects at €16. Campaigns (from €13.33) and Web Visitors (from €41) are extra on every plan.
  • Marketing and service live elsewhere. Beyond the Campaigns email add-on, marketing and customer service need separate tools, so teams that want one shared customer record end up paying for and syncing a second system.
Pipedrive rules that usually trigger a search
TriggerPipedrive ruleCost to fix inside Pipedrive
You want CRM email and follow-up automationGrowth and aboveGrowth: $2,340/year for 5 seats
You need more than 5 sequences or custom dashboardsPremium and abovePremium: $3,540/year for 5 seats
Phone supportPremium and Ultimate onlyPremium: $59/seat
Audit log and security alertsUltimate onlyUltimate: $79/seat
Monthly billingAbout 25% to 70% more than annualGrowth: €49 monthly vs €39 annual
Annual list prices per seat per month. Monthly-billing prices are euro amounts from our EU check.

The full plan-by-plan breakdown, including add-on prices, is in Pipedrive pricing explained.

Pipedrive alternatives at a glance

Pipedrive and five alternatives compared
CRMPaid plans from (per seat/month, annual)Free planCheapest plan with email sequencesBest for
Pipedrive (for reference)$14 (Lite)No; 14-day trialGrowth: $39Visual sales pipeline
HubSpot$20 (Starter)Up to 2 usersProfessional: $90 + $1,500 onboardingMarketing, sales and service together
Zoho CRM$14 (Standard)Free forever for 3 usersStandard: $14 (cadences)Automation and customization per dollar
Freshsales$9 (Growth)Up to 3 usersPro: $39Free plan; sequence-heavy teams
Close$9 (Solo, 1 user) / $35 (Essentials)No; 14-day trialGrowth: $99Calling-heavy sales
monday CRM€12 (Basic, min. 3 seats)No; 14-day trialPro: €28Sales-to-delivery handoff
List prices from each vendor's pricing page, checked Oct 29, 2026. monday CRM prices are in euros and require at least 3 seats.

Pipedrive vs alternatives: first-year cost for 3, 5 and 10 users

Comparing entry plans is misleading, because Pipedrive Lite and several rivals' cheapest tiers leave out follow-up automation. This table prices the cheapest plan on each CRM that includes automated email sequences.

First-year cost of the cheapest plan with sequences
Plan3 users5 users10 users
Pipedrive Growth$1,404$2,340$4,680
HubSpot Sales Hub Professional$4,740$6,900$12,300
Zoho CRM Standard$504$840$1,680
Freshsales Pro$1,404$2,340$4,680
Close Growth$3,564$5,940$11,880
monday CRM Pro (EUR)€1,008€1,680€3,360
Seats × annual list price × 12, plus HubSpot's required $1,500 onboarding fee. USD except monday CRM. Excludes taxes, add-ons and calling usage.

Zoho CRM Standard is the only alternative that is clearly cheaper than Pipedrive Growth for the same job: $840 against $2,340 for five users. Freshsales Pro costs the same as Growth, while HubSpot Professional and Close Growth cost more than twice as much. Try your own numbers in the CRM pricing calculator.

01

HubSpot

Best for teams that need marketing and service on the same record

Paid plans from
$20/seat/month (Sales Hub Starter list price)
Free plan
Yes, up to 2 users, no time limit

Leave Pipedrive for HubSpot when the problem sits outside the sales team: marketing needs to see which campaign produced a deal, or support needs to see what was promised. HubSpot's free tools cover 2 users, and Starter at $20 per seat adds 15 pipelines, 1,000 meeting links and 500 calling minutes a month in supported countries.

The catch is Professional. Sequences, custom reports and forecasting cost $90 per seat plus $1,500 onboarding, or $6,900 for five users in year one against $2,340 on Pipedrive Growth.

Strengths

  • Free tools for 2 users with no time limit
  • One customer record shared by marketing, sales and service hubs
  • Calling minutes included: 500, 3,000 or 12,000 a month by tier (where supported)
  • View-only seats are free

Watch out for

  • Sequences and custom reports need Professional ($90/seat + $1,500)
  • Starter is limited to 50 restricted workflows
  • New customers need Revenue Hub Professional ($95/seat) for quotes
02

Zoho CRM

Best for more automation and customization per dollar

Paid plans from
$14/user/month (Standard, billed annually)
Free plan
Yes, free forever for 3 users

Zoho CRM Standard costs the same as Pipedrive Lite, $14 per user, but includes what Lite leaves out: 30 workflow rules per module, cadences for automated follow-up, 5 pipelines, 10 custom modules and 100 custom reports. Five users pay $840 a year, against $2,340 for Pipedrive Growth.

Professional at $23 adds unlimited custom reports and Zia AI scoring. Expect a busier interface and more setup than Pipedrive; Zoho rewards teams with someone willing to own the configuration.

Strengths

  • Free forever for 3 users; 15-day trial
  • Workflow rules and cadences from Standard ($14/user)
  • 10 custom modules on Standard, 25 on Professional
  • Unlimited custom reports from Professional ($23/user)

Watch out for

  • Only 15 of Standard's 30 workflow rules per module can be active
  • Standard caps mass email at 250 a day
  • More configuration work than Pipedrive
03

Freshsales

Best for a free plan, or far more sequences at Pipedrive Growth's price

Paid plans from
$9/user/month (Growth, billed annually)
Free plan
Yes, up to 3 users

Freshsales beats Pipedrive at both ends. Its free plan covers up to 3 users, and Growth at $9 includes 20 basic workflows, where Pipedrive Lite has none.

The bigger difference is sequences. Freshsales Pro costs $39, the same as Pipedrive Growth, but allows 10 sequences per user, while Growth allows 5 for the whole company. Pro also includes 50 basic and 50 advanced workflows and 10 pipelines. If outbound sequences are the bottleneck, that is a meaningful upgrade for no extra cost.

Strengths

  • Free plan for up to 3 users and a 21-day trial
  • Pro: 10 sequences per user, with 1,000 sequence emails a day
  • Pro: 50 basic plus 50 advanced workflows

Watch out for

  • Multiple pipelines and custom reports need Pro
  • Custom modules only on Enterprise
  • Freddy AI is an add-on at $49 per 100 sessions
04

Close

Best for sales teams that spend the day on the phone

Paid plans from
$9/month (Solo, 1 user); $35/seat (Essentials)
Free plan
No; 14-day trial, no credit card

Close is a sales CRM built around calling and email, with calling included in the product rather than bolted on. Solo costs $9 a month for a single user, and Essentials $35 per seat.

The features that make Close worth switching for start higher. Workflows (Close's sequences) and the power dialer arrive on Growth at $99 per seat, and the predictive dialer and custom objects on Scale at $139. Choose Close when call volume, not pipeline design, is what limits your team.

Strengths

  • Calling built into the CRM
  • Power dialer and sequences from Growth ($99/seat)
  • 14-day trial with no credit card

Watch out for

  • No free plan
  • Growth costs $99/seat, more than twice Pipedrive Growth
  • Predictive dialer and custom objects only on Scale ($139/seat)
05

monday CRM

Best for teams that hand won deals to a delivery team

Paid plans from
€12/seat/month (Basic, billed yearly, min. 3 seats)
Free plan
No; 14-day trial

monday CRM is monday.com's CRM product, so it suits businesses that already run their delivery work in monday.com and want sales next to it. Prices are €12 (Basic), €17 (Standard) and €28 (Pro) per seat per month billed yearly, with a minimum of 3 seats.

Automation is metered: Standard includes 250 automation actions a month and Pro 25,000. Email sequences and mass email need Pro, which at €28 is still cheaper than Pipedrive Growth at €39 in the eurozone.

Strengths

  • Pro (€28/seat) includes sequences and mass email
  • 25,000 automation actions a month on Pro
  • 14-day free trial

Watch out for

  • Minimum of 3 seats on every plan
  • Standard is capped at 250 automation actions a month
  • Monthly billing raises Pro to €41/seat

When to stay with Pipedrive

  • The problem is process, not software. Missed follow-ups and vague stages move with your data. Define stage exit criteria first with our CRM pipeline stages guide; a new CRM will not fix them.
  • You are paying for add-ons on Growth. Premium ($59/seat) includes LeadBooster, Projects and Smart Docs. If you buy two of them on Growth, price Premium before you price a competitor.
  • Only marketing needs more. Keep sales in Pipedrive and connect marketing in HubSpot with the HubSpot and Pipedrive integration instead of moving every rep.
  • Your team actually uses the pipeline. Adoption is the hardest thing to rebuild. If reps keep their deals and activities current today, that habit is worth more than a cheaper seat.

How to switch from Pipedrive without losing deals

  1. Export everything, then archive it

    In Pipedrive, go to Tools and apps, then Export data, and export leads, deals, organizations, people, products, activities, projects, notes and files as XLSX or CSV. Export files are kept for 28 days, so download them straight away.

  2. Rebuild pipelines and stages first

    Create the destination pipelines, stages, owners and custom fields before importing, using the same stage names where possible so deals map cleanly.

  3. Move open activities, not just deals

    Reps work from their next activities. Import future and overdue activities with their deal links, or the first morning in the new CRM starts with an empty to-do list.

  4. Rebuild automations, then cancel seats

    Automations and sequences do not export. Recreate the ones you still need, check a sample of deals, then remove Pipedrive seats: unassigned seats are still billed. Moving to HubSpot? Follow the Pipedrive to HubSpot migration guide; for any other CRM, use the CRM migration checklist.

Frequently asked questions

What is the best alternative to Pipedrive?

It depends on why you are leaving. HubSpot is best when marketing and service need the same customer record. Zoho CRM is best for more automation per dollar: its $14 Standard edition includes cadences and workflow rules that Pipedrive keeps for Growth at $39. Close is best for phone-heavy sales teams, and Freshsales for a free plan or more sequences.

Is there a free alternative to Pipedrive?

Yes. Pipedrive has no free plan, only a 14-day trial. Zoho CRM is free forever for 3 users, Freshsales is free for up to 3 users, and HubSpot's free tools cover up to 2 users with no time limit. Each free plan is limited: Zoho Free has only the default pipeline and Freshsales Free has no workflows.

Is Zoho CRM cheaper than Pipedrive?

Yes, once you need automation. Zoho CRM Standard costs $14 per user per month billed annually, the same as Pipedrive Lite, but it includes workflow rules, cadences and 5 pipelines. The Pipedrive plan with automations is Growth at $39. For five users that is $840 a year on Zoho Standard against $2,340 on Pipedrive Growth.

Is HubSpot better than Pipedrive for a small sales team?

Not for a sales-only team on a budget. Pipedrive Growth at $39 per seat includes sequences and automations; in HubSpot those start on Sales Hub Professional at $90 per seat plus $1,500 onboarding. HubSpot is better when you need a free plan for 1–2 users, included calling minutes, or marketing and service tools on the same record.

How do I export my data from Pipedrive?

Go to Tools and apps, then Export data, and export leads, deals, organizations, people, products, activities, projects, notes or files as XLSX or CSV. Pipedrive keeps generated export files for 28 days, so download and archive them before you cancel. Automations, sequences and reports are not exported and must be rebuilt in the new CRM.

Sources

Prices and plan limits come from each vendor's own pricing pages and documentation, checked on the dates shown. Vendors change packaging often, so confirm the final figure in your own quote.

  1. Pipedrive pricing and plan comparison — checked Oct 29, 2026Checked from the EU (EUR, VAT excluded). US-dollar annual prices recorded on Oct 2, 2026 showed the same figures.
  2. Pipedrive Support: How does pricing work in Pipedrive? — checked Oct 29, 2026
  3. Pipedrive Support: Usage limits in Pipedrive — checked Oct 29, 2026
  4. Pipedrive Support: LeadBooster add-on — checked Oct 29, 2026
  5. Pipedrive Support: Exporting data from Pipedrive — checked Oct 29, 2026
  6. HubSpot Sales Hub pricing — checked Oct 29, 2026
  7. HubSpot free tools pricing and FAQ — checked Oct 29, 2026
  8. HubSpot Product & Services Catalog: products — checked Oct 29, 2026
  9. Zoho CRM pricing — checked Oct 29, 2026USD figures from the pricing data the page loads; our EU view rendered the same numbers in euros.
  10. Zoho CRM complete feature list — checked Oct 29, 2026
  11. Freshsales pricing — checked Oct 29, 2026
  12. Freshsales plan comparison — checked Oct 29, 2026
  13. Close pricing — checked Oct 29, 2026
  14. monday CRM pricing — checked Oct 29, 2026Shown in euros on our check; we did not verify US-dollar prices.